Operating metrics
KPI
A key performance indicator used by a company to describe operating performance.
What it means
KPIs vary by company and industry. They can include subscribers, same-store sales, deliveries, bookings, retention, or other nonfinancial and financial operating measures.
Example
A retailer may disclose comparable sales, while a software company may disclose annual recurring revenue.
What not to infer
A KPI is not automatically comparable across companies unless definitions match.